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# Yelp: Friend or Foe?
- URL: https://ghost.luxbp.com/2016/10/05/yelp-friend-or-foe/
- Published: 2016-10-05T12:00:00.000Z
- Updated: 2026-10-27T19:40:31.000Z
- Author: Brian McDonald
- Tags: Uncategorized

To local businesses, [Yelp](http://yelp.com/?ref=ghost.luxbp.com) can be a mixed bag. Online reviews mean that our clients now have the power to play a role in our brands, and while many times this is a major positive, there have been others where it’s gone very wrong for the owner unable to tell their side of the story when a customer has a tough time.

So the question remains, should we embrace Yelp, warts and all, and use it to empower our businesses?

In [PassionSquared](https://www.youtube.com/channel/UCAnUG1hWEyV64dEs5FOlTaQ?ref=ghost.luxbp.com) founder and [#lbpidealogue](http://idealogue.luxbp.com/?ref=ghost.luxbp.com) speaker [Nina Kovner](https://www.instagram.com/passionsquared/?ref=ghost.luxbp.com)‘s latest #Q and Awesome, she gives her thoughts on the great [Yelp](http://yelp.com/?ref=ghost.luxbp.com) debate.

Hear more about Yelp straight from the source at #lbpidealogue, too, where we’ll have Local Business Manager Genna Gold on stage October 21-22 in NYC.